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5 min
Your team isn’t lazy. It’s unclear.
When good people stop delivering, look at the brief before you look at the people.

When a strong team starts missing, the first instinct is to look for the weak link. Usually there isn’t one.
Ask each person to write down, separately, what the team is trying to achieve this quarter. Compare the answers.
If they don’t match, you don’t have a performance problem. You have a clarity problem — and that one is yours.
Written by Daniela Reyes, executive coach. If this sounds like your week, start with a twenty-minute call.